EXPOsed Conferences™ Podcast
Welcome to EXPOsed Conferences™ Podcast, I'm your host Kristina Daniele, CEM. I have been in the hospitality industry since I began working at the age of 15 and I have been in the Conference Industry for a little over 13+ years on the side of Exhibition & Sponsorship Management and received my CEM (Certification in Exhibition Management) in 2016. I created EXPOsed Conferences™ Podcast to bring conference professionals together on a more frequent basis to discuss the fundamentals of conferences and relevant industry topics. EXPOsed Conferences™ Podcast mission is to connect planners and suppliers of the conference industry while exploring the innovation and the evolution of conferences. Through candid conversations with industry experts as well as your industry peers each episode will expose insider tips and resources of the industry to strengthen and elevate your events.
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New Episodes are available every Tuesday and don't forget to subscribe to the podcast to receive notifications about future episodes.Follow us on Instagram to see who we will be talking to next and to see us "live" at Industry Events!
Support Future Episodes: Join EXPOsed Conferences™ Podcast tribe of industry professionals and support future episodes! As a Patron of the podcast you be have access to bonus episodes, resources and more that will help you take your events to the next level.
Let's Connect! I would love to hear from you! Have an idea for a future show or want to be a guest on a future episode? Email me to schedule an exploratory call.
EXPOsed Conferences™ Podcast © February 2019 all rights reserved.
EXPOsed Conferences™ Podcast
Episode 22. Chasing the Bright Side with Jess Ekstrom
On Today’s Episode I’m speaking with Jess Ekstrom the founder and CEO of Headbands of Hope, a company that donates headbands to kids with cancer with every headband sold. Headbands of Hope has been featured on the TODAY Show, Good Morning America, QVC, The View and worn by celebrities like Kelsea Ballerini and Khloe Kardashian. More importantly, Headbands of Hope has donated over 600k headbands, reaching every single children's hospital in America and 22 countries.
Jess is also the bestselling author of Chasing the Bright Side and creator of Mic Drop Workshop, an online course and community for women to become paid keynote speakers.
And during COVID-19 her company Headbands of Hope stopped production of headbands for several weeks and just made masks. They shifted their model that for every headband sold on their site they donated a mask. So far they have donated over 50,000 masks to U.S. accute hospitals! Jess is an inspiration and she continues to give back again and again.
CLICK HERE TO SUPPORT HEADBANDS OF HOPE! FOR EVERY ITEM SOLD, A HEADBAND WILL BE DONATED TO A CHILD WITH AN ILLNESS. OVER 500K + COUNTING HEADBANDS DONATED!
On this episode we will expose...
- "Meet people where they are"... How Jess was able to restructure her event schedule and price structure as well as her entire business model too! (I love this approach!)
-Priming the Pump for next year
-How to create unique mutual exchanges with speakers who are looking to share content
-Re-envisioning your business and event strategies to create NEW solutions that you haven't tried before
-Repurposing your cancelled or postponed or cancelled conference materials
-How we can use this time to reflect and take a positive approach to some of the issues we are running into with our events
-In what ways can you take a little time out of your day and give back to the industry, your relationships and communities during this time
Want more EXPOsed Conferences™ Podcast?!
Tune In: New Episodes are available every Tuesday and don't forget to subscribe to the podcast to receive notifications about future episodes. Rate this episode (1-5) and be entered to be upgraded to "SQUAD" status....see "Support Future Episodes" for more details.
Support Future Episodes: Join EXPOsed Conferences™ Podcast tribe of industry professionals and support future episodes! As a Patron of the podcast you have access to bonus episodes, resources and more that will help you take your events to the next level.
Get Social: Follow us on Instagram to see what's coming up on a future show and to see EXPOsed Conferences™ live at industry events.
Let's Connect! I would love to hear from you! Have an idea for a future show or want to be a guest on a future episode? Email me to schedule an exploratory call at exposedconferencespodcast@yahoo.com
This episode has been a production by EXPOsed Conferences™ Podcast © February 2019 all rights reserved.